Celebrating Fitnescity Health’s Rebrand and CT Calcium Score Launch

We’re proud to celebrate our portfolio company Fitnescity (RevUp 2023), now officially rebranded as Fitnescity Health, as it makes its next big move! With this rebrand, Fitnescity Health is doubling down on its mission to make preventive health testing accessible, data-driven, and consumer-first.

With nearly 1,000 partner providers, including leading hospitals, imaging centers, labs, and academic institutions, Fitnescity Health is redefining how people access preventive health testing. 

Alongside the rebrand comes the launch of the CT Cardiac Calcium Score Test, now available nationwide at partner locations. This quick, non-invasive scan detects coronary artery calcification (an early visible sign of heart disease), empowering consumers to take action before symptoms emerge.

This development marks a major step in scaling their no-insurance, no-referral, no-wait model. Their platform now includes medical imaging and metabolic testing at 1,000+ providers across the country with a consumer experience powered by modern diagnostic infrastructure.

Congratulations to the Fitnescity Health team on this bold rebrand and expansion of their clinical-grade testing capabilities!

Read the full announcement . #ProudInvestor

———

More About RevUp Capital

RevUp Capital invests in B2B and B2C companies that are revenue-driven and ready to double down on growth. We deploy cash and capacity to help companies grow from $1-3M to $10-30M, quickly and efficiently, using a revenue-based model. Companies enter our portfolio with $500K-$3M in revenue, a strong growth rate, and a team that’s ready to scale. Our typical investment range is $300K-$500K.

More at www.revupfund.com

How We Invest

We built RevUp to invest into B2B and B2C companies ascending the $1M-$10M growth curve. We know from experience—and from the stellar performance of our portfolio—that this curve can be conquered.  But, having the right resources and support along the way is critical to success.

RevUp combines non-dilutive investment with hands-on support to help companies build stronger, more scalable infrastructure for growth. And, we do it using a non-dilutive model. Our goal? Give companies the best shot at success while preserving founder equity, optionality, and autonomy.

For more info visit here.