Founder-Focused, Non-Dilutive Funding for Early Stage Companies

Since 2016, RevUp Capital has used a non-equity, non-dilutive model to invest into B2B and B2C companies that are ascending the $1-$10M growth curve. Getting up this curve is hard. Having the right resources—and the right investors—is critical to success.

Through investment and hands-on support, we invest into companies with revenue traction, a strong growth rate, and big opportunities on the horizon. Most importantly, we invest into teams that reflect the diversity and grit it takes to move a company from market entry to $10M+ in revenue.

Our goal? Give companies the best shot at success while preserving founder equity, optionality, and autonomy.

65+% of RevUp investments are led by women or people of color. We are lucky and proud to be a small part of their journey.

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Investing With Intent

We actively invest into founders building businesses without the benefits of social and economic privilege. Women. Black and brown founders. First generation Americans. Founders outside major metros and from rural geographies.

These are great companies that outperform their peers, run by founders who exemplify grit, creativity, and commitment. Watch this quick video to learn more about why we named our most recent funds after the Goddess Athena.

RevUp evaluates and invests in companies on a rolling basis. Companies can request a screening by filling out our form.

Management Team

Allan Tear

RevUp is led by Allan Tear and Melissa Withers, an experienced team that has built and invested into 130+ companies over the last decade.

After many years of equity investing, Melissa and Allan grew frustrated by VC’s obsession with unicorns and out-sized exits. Aside from leaving many companies overlooked and underserved, this obsession deeply limits how entrepreneurial success is defined. Together, they built RevUp to transcend these limitations.

As founders themselves, Melissa and Allan understand the $1M-$10M journey and all that comes with it. To give RevUp companies the best shot at success, they work closely with each investment to build scalable infrastructure that drives growth and profitability.

This work is supported by the RevUp Growth Team, a full-time, in-house resource with deep experience working with companies to accelerate their journey up the $1M-$10M curve.

RevUp Investors

Since 2016, RevUp has used a non-equity model to invest into an exciting class of companies that are hard to access through traditional VC. While this model has generated excellent returns, RevUp investors are as committed to our mission as they are to our model. Free from the exit-or-bust constraints of equity, RevUp profitably and confidently invests into founders building businesses outside networks of privilege. Our investors know that this isn’t just the “right” thing to do. It’s the smart thing to do. These are great founders with great companies that build products and services the world wants, needs and will pay for.

Today, this growing group of investors is a powerful resource for everyone in the RevUp universe, connecting our companies and each other to a global network of people, organizations, resources, and supports.

For more information about how to become a RevUp investor, go here.

Questions or inquiries?

Contact us here.